Todays Dental News

Use Alternative Marketing Strategies to Bring Patients Back into Your Office

After delaying one or more cleanings and other dental procedures last year, many people couldn’t wait to get back in the chair to.

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Industry News

OHF Applauds British Ban on Junk Food TV Commercials

As the government of the United Kingdom prepares a ban on television advertising for foods high in sugar, fat, and salt before 9.

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Todays Dental News

Pro Tips for Creating Great Dental Patient Testimonial Videos

Patient testimonials are a powerful marketing tool that all dentists can use on their website, on social media, in ads, on landing pages,.

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Todays Dental News

Direct Mail Marketing Helps Maintain Customer Relationships During the Pandemic

As dentistry offices slowly reopened their doors after closing during the initial days of the pandemic, many relied on direct mail marketing to.

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Industry News

Soft-Drink Ads Target the Cognitively Vulnerable

People who have an automatic bias toward soft drinks or difficulty in resisting sweet drinks compared to non-sweetened beverages such as water were.

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Todays Dental News Xaña’s Marketing Gold

Dental Marketing SOS: Is Your Practice Drowning?

Dot-dot-dot. Dash-dash-dash. Dot-dot-dot. You don’t have to be a sailor to know the international distress call for SOS, commonly known as shorthand for.

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Todays Dental News

Marketing Strategies Will Be Essential to Your Post-Pandemic Recovery

As a business owner, your mind is on recovering from 2020’s challenges and determining the post-pandemic gameplan for your practice. Clearly, marketing will.

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Todays Dental News

How to Use Video in Digital Dental Marketing the Right Way

Dental practices are now accustomed to using photos, diagrams, and other still images in their digital marketing. However, many are still unclear on.

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Todays Dental News

The Art of Standing Out in a Saturated Dental Market

If your practice is located in a market where there is not a lot of competition, then you can count yourself lucky. For.

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Todays Dental News

How to Successfully Engage in Email Marketing to Improve Doctor-Patient Relationships

As a healthcare professional, you might not recognize the opportunity that collecting email addresses from your patients could bring. When patients call to.

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